Tiny Habits recipe builder

BJ Fogg’s recipe has three parts: an Anchor you already do, a Behaviour so small it takes seconds, and a Celebration that makes it feel like a win.

Write your ABC recipe

After I …, I will …. Then I will say “nice!” and smile.

How to get each part right

Anchor

Choose something that already happens reliably and ends clearly: flushing, pouring coffee, sitting on the bus. Fogg recommends matching the anchor to the physical location of the new behaviour.

Behaviour

Make it absurdly small: floss one tooth, open the journal, one push-up. Tiny behaviours don’t depend on motivation, which rises and falls. They grow naturally once the habit is rooted.

Celebration

Do it immediately after the behaviour. Fogg calls the feeling “Shine”. It is the step most people skip, and the one he considers most important for wiring the habit in.

Starter recipes

After I…I will…
start the coffee makerput my water bottle on the counter
sit down on the busopen my language app
close the car door at hometake one deep breath before going in
turn on the showerthink of one thing I’m looking forward to
put my head on the pillowname one good moment from today

Source: BJ Fogg, Tiny Habits: The Small Changes That Change Everything (2019). HabitMind is not affiliated with Dr Fogg or the Tiny Habits Academy.

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Questions

What is the Tiny Habits method?

Tiny Habits is BJ Fogg’s method, developed at Stanford’s Behavior Design Lab and described in his 2019 book Tiny Habits. You write a recipe with three parts: an anchor moment (an existing routine), a tiny behaviour (something you can do in under 30 seconds) and a celebration (a small, genuine feeling of success right afterwards).

Why celebrate such a small action?

Fogg argues that emotions create habits: a positive feeling immediately after a behaviour helps it wire in. The celebration can be a fist pump, saying “nice”, or a smile. It should feel natural to you, not forced.

How is Tiny Habits different from the 2-Minute Rule?

Both shrink the behaviour. Tiny Habits is even smaller (often under 30 seconds) and adds the explicit celebration step; the 2-Minute Rule from Atomic Habits focuses on a gateway version that leads into the full habit.

What is the ABC of Tiny Habits?

A is the Anchor moment, B is the new tiny Behaviour, C is the Celebration. The recipe reads: “After I [anchor], I will [tiny behaviour]. Then I will [celebrate].”